From prehistoric to today's brand image licensing

A few years ago, I wrote a few EzineArticles permit imaging, brand, etc., how it is done, what is the "trade skills." All things change, including the way we do business, especially on the Internet, most, if not my articles are outdated, though many principals remain the same. Recently, I have multiple requests for writers, artists, photographers and musicians to share some information, I will do my best. This article is its history, why it exists, it is important is. I will write more details, the reader time to study how in today's market, the brand, so some ideas.
My qualifications include at Western Governors University's business information management and ten years of marketing my own websites and several licensed alternative cartoon images of the main gift shop. I launched a real cartoon on small, maybe three hundred dollars, a computer beat up life, and in 1997 at a friend's abandoned metal warehouse in rural Mississippi, and a group of illustrators willing my team the concept of opportunity. The site has grown to about 300 million visitors a year show 8500 images on the Internet's most visited "alternative cartoon website, I have ten stores, more than 100,000 products from aprons to the original clock," brand "my cartoon image the function.
I have an alternative site is the first cartoon in the Alexa top 100,000 sites recognized by the United States must first have a real stamp and a "green" 100% organic cotton T-shirt shop alternative cartoons. I say this not bragging rights, but to tell you what to do next to no (economic) and powerful ideas. When I started, we have no social networks, social bookmarking, blog, Google, detection, and other tools, such as the good things on the Internet.Most marketing is by phone, email, and banners.
Today, the Internet, even if you have to brand, but want a decent second income and last career, if you put it the time and effort, you can join a plan subsidiaries or associated companies and other market brand product (not like a retail store today). Your rope tied to a shooting star and growth. For example, any of my favorite Zazzle shops, mentioned above, to provide joint programs. Zazzle allows you to promote products, such as mining and other on your website or blog, and get a good commission. Not a bad deal, to establish their own online retail store, not a penny into sites other than (or free if you use the blog) article marketing (free) to promote the product and if you wish, Google AdWords budget and actual product page and / or your own store their links and image ads.
Brand themselves or their work has been with us, experts say, since biblical times. Is probably the most well-known public relations giant, is one of the early large numbers or Paul St. Paul.Many people do not know the history of the Bible, but here is a powerful idea has been implemented, the example of what happens. According to biblical scholar, professor of comparative religion, etc., which I have pro pass, when Jesus came to "Reform Judaism," the idea, he actually did not form a new religion, but the changes (completed within the final religion anyway). On the other hand, Paul, interested people get the word out, and "brand" This is a new religion. This new religion, now called the Christian, in fact, did not set until about 65 Bankrolled AD the Roman Empire, and known as the First Church of Rome, later known as the Catholic Church. Of course, over time, and even split into many new "brand" of religious and other forms of religious interpretation of the formation.
But in fact in the spirit of the brand can be traced back long before even the Bible days. For example, in the early cave known as the "mark his territory", it is known, this is "food clinker or clinker woman, family, etc.) of course., Anthropology has that we are the original and the human instinct, women want to "leave their mark" in the world. childbearing, surprisingly, in the form of a brand, or "to maintain our image alive," although it may be a bit basic look at it this way . just part of our genetic makeup, in order to maintain species.
Fast forward a few years, the pre-Internet days, we see brands such as Calvin Klein, Ralph Lauren, Yves Saint Laurent, "Playboy", Oprah, and many other "game." It seems like magic, at least for us, and we want to know "how in the world, they do so?" Like the old days, the brand began with a powerful idea. More unique the better, although it is not necessary to reinvent the wheel, to create a good profitable brands. To Ralph Lauren's "Marco Polo" casual. Polo (the little guy on horseback) become so popular, "Polo shirt" and even now has become a common term known, T-shirts or hoodies same.
Today, with the Internet, we have the same tools available to us earlier industrial captain, and companies do not even need to own a brand or a person's work, forming a huge man. A good start is Google "brand" or "brand image", and do some research. Knowledge is a powerful tool, and learning to prepare people want and need.
Image of the license is the most mysterious one, but in the largest U.S. multi-billion dollar industry. Most entrepreneurs, artists and writing thousands of times more profitable than the actual publication. Peanuts creator Charles Schulz, said he was 800,000, he published in the newspaper every million. This is likely to be several billion today. Gone with the Wind risk, and created T-shirts and posters, to get the word about it (never do the first movie), out of fear they will lose money because of high production costs. Imaging licensed goods easily made billions are still popular.
For those who want to participate in the official brand / license Imaging Association, I would suggest Lima. Membership is a bit expensive, and serious marketers, artists, publishers, manufacturers, etc., this is a "big dog", such as mark the local network, such as their membership is estensive, if you can budget, it is worth the price . This is a good place to see your work, and work with others to find this network to understand the exhibition, if you are because I am a "real lace", adding that the association is a problem. But there are ways around it, some of the features in this dieux.